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Spacer50Tall 70% increase in sales

Spacer10TallArctic Ease was at risk of being de-listed in a key national retailer due to poor performance,
as a result of weak on-shelf presence and limited marketing. HMSDesign worked with the brand
on a major overhaul of the brand packaging which, in combination with a marketing campaign,
resulted in a stark turnaround for the brand.

Spacer50Tall

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Spacer100Tall

Significant Growth

In their largest national leading retailer, the Arctic Ease brand
experienced significant growth last year — we’re talking a 45% increase in
sales for Arctic Ease while the category fell by 1.6% in 2014.
Year-to-date sales in 2015 have increased by 93%.

Spacer100Tall