Develop product platform, branding strategy, bottle and package design for new premium juice drink introduction.
26% SHARE
AFTER 18 MONTHS
Develop product platform, branding strategy, bottle and package design for new premium juice drink introduction.
26% SHARE
AFTER 18 MONTHS
Develop product platform, branding strategy, bottle and package design for new premium juice drink introduction.
26% SHARE
AFTER 18 MONTHS
New product developed to extend beverage platform.
New product developed to extend beverage platform.
Translate core brand design to Ice Cream bars and Sandwiches.
Develop product platform, branding strategy, bottle and package design for new refrigerated dressings introduction.
FASTEST GROWING
BRAND IN CATEGORY
Develop product platform, branding strategy, bottle and package design for new refrigerated dressings introduction.
FASTEST GROWING
BRAND IN CATEGORY
Redesign to reinvigorate product line under Elements brand and offer a full line of flavored energy drinks.
Redesign the packaging graphics to establish a fresher, more contemporary look while maintaining the brand's heritage.
REVERSED BRAND'S DECLINE
Redesign the packaging graphics to establish a fresher, more contemporary look while maintaining the brand's heritage.
REVERSED BRAND'S DECLINE
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Invigorate brand with strategic product concept to gain new and lapsed soft drink purchasers.
Reposition the brand as a premium everyday coffee to attract a younger consumer.
57% INCREASE
IN SALES
Develop a new line of juices to leverage the Earthbound Farm logomark and reinforce the brand's premium, organic heritage.
Redesign Mistic Sparkling Waters to create excitement and align with the brands "Bold" positioning.
22% INCREASE
IN SALES
Redesign Mistic Sparkling Waters to create excitement and align with the brands "Bold" positioning.
22% INCREASE
IN SALES